Patta is primarily a mens streetwear brand, but inventive women often incorporate Patta pieces with their effeminate attire as well. This prompted our dear creative friends Violette Esmeralda and Ace Dia to conceptualize and art direct the Patta #SSS ladies editorials, blurring boundaries and highlighting the visionary styles in which clothing can be worn, regardless of gender.
For it’s 2 year anniversary special, the duo takes pieces from the latest Patta Fall/Winter collection 2015, and documents a selection of Amsterdam-based women in their natural habitat of whom they feel fully represent the #SSS movement in day to day life.
The second drop of the Patta Fall/Winter collection 2015 collection will be available in store and online Friday, November 6 and at official retailers soon.
Photography & Art Direction: Violette Esmeralda
Art Direction: Ace Dia
Thank you & lots of love to Amber, Bella, Coco, Farida, Gwen, Karima, Lucy, Maria, Mars, Morrison, Mrs. Pleinzicht, Oma Mug & Swaan