Founded by brothers Adolf & Rudolf Dassler in 1929 as the Dassler Brothers Shoe Factory. They quickly made a mark in the athletic footwear industry with their developments in spiked footwear for runners.

It was famously named adidas (with a lower case 'a') after Rudolf left the company over a breakdown in his relationship with his brother. Who subsequently went on to found Puma. Since then the brand with the 3-stripes has grown into one of the biggest streetwear companies on the planet.

The Adidas LXCON first entered the sneaker lexicon of many in the community earlier this year, when the Three Stripes launched a rehauled version of the classic silhouette. Obviously, the shoe has been around for much longer, dating back all the way to 1994. The shoe was originally built as a lightweight runner, constructed from a layered mesh and featherweight leathers combined with an adiPrene sole for a smooth ride.

The look of the LXCON 94 was aggressive, too, featuring thick Predator-inspired forward-leaning stripes and lines built for speed. Now, the original LXCON from 1994 is back following the success of the modernised 2019 update. Which adds eye-catching Aqua colouring to the silhouette’s base layers, as well as maroon and safety orange accents along the rear.

Mixed material upper, foam sole.
SKU: EE5295

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